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How to accept credit cards without a merchant account on your website

To access sales on your website, you must accept credit cards. To action acclaim cards, you could apply for a merchant account through your bank or other financial institution.

Sometimes, though, you would be added advanced to use the casework of a acclaim agenda processor. This is abnormally accurate if you are aboriginal starting out and accept added bound resources. In this way, you may action acclaim agenda affairs after the top front-end costs and requirements of a merchant account.

Here, then, are just a few means of accepting acclaim cards after a merchant account. I alone use all of these vendors and can acclaim them wholeheartedly.

1. Clickbank

If your product is downloadable (such as cyberbanking books or software), you might consider ClickBank.com . For a $49.95 antecedent fee, you can action acclaim cards and on-line cheques for $1.00 per transaction added 7.5% of sales. You accept added acknowledgment through chargeless advertisement on their website and through the seek accessories of added websites, such as CBMall.com. As an added bonus, you accept your own congenital associate program. You adjudge what agency (from 1% to 75%) you would like to pay your affiliates.

2. PayPal

PayPal.com has no antecedent fees. For just 2.9% of sales and $ .30 per transaction (and sometimes less), you can accept money from anyone. Also, you can pay others by acclaim agenda or chequing annual after bartering your claimed acclaim advice to the payee. PayPal can be acclimated to aggregate money from your auctions, website sales, or even from accompany or clients.

July 27, 2008   No Comments

The top 10 ways to increase profitability

Go back to basics.
Take a couple of steps back and address the fundamental facts or principles of your business. Going back to basics can mean cleaning the slate and focusing on basic elements that create success.

Come from a place of Integrity.
As the saying goes ” Honesty is the best policy.” Base all your decisions and actions on integrity. What do you know to be true?

Look for Profit holes.
These are expenses or areas where money is often spent unnecessarily. Don’t ignore the intangible profit holes. Examples may include : Unproductive staff, wrong media, wrong message, wrong agency. Others includepaying late or missing discount deadlines.

Constructive Communication.
Miscommunication cause’s misunderstandings. Encourage your team to communicate clearly with each other and with clients. Ensure that all communication is constructive and supportive.

Apply the Pareto Principle.
The value of the Pareto Principle for a manager is that it reminds you to focus on the 20 percent that matters. Of the things you do during your day, only 20 percent really matter. Those 20 percent produce 80 percent of your results. Identify and focus on those things. When the fire fighting of the day begins to sap your time, remind yourself of the 20 percent you need to focus on. If something in the schedule has to slip, if something isn’t going to get done, make sure it’s not part of that 20 percent that counts. 80 percent of your clerical time is wasted of activities that produce 20% on your income. 80 percent of your sales comes from 20% of your existing client base.

Focus on what is working and capitalise on that.
Where is there a natural flow in your business? What works well for you? These are your strengths and if you keep doing what comes naturally, you will have success. Take the path of least resistance, Don’t reinvent the wheel - less can be more.

Think outside the box Think differently!
If what you’re doing now isn’t working, change direction -explore. Look at alternatives and keep asking ” What opportunities have we available to us right now?” If you do something different you will resolve the problem quicker. If you keep doing what you have always done, you will keep getting the same results.

Create some short term wins.
Identify areas within your current environment that need to be focused on to achieve your desired end result. Create three short term wins to be achieved in a specific time frame. What three short term wins can I put in place for the immediate future ? How do you feel when you win ?

Look for your “Acres of Diamonds”.
There is a story about a farmer who lived in Africa and through meeting a visitor became tremendously excited about looking for diamonds. He was so excited about the idea of millions of dollars worth of diamonds that he sold his farm to head out to the diamond line. He wandered all over the continent, constantly searching for diamonds and wealth which he never found. Eventually he went completely broke and threw himself into a river and drowned. Meanwhile, the new owner of his farm picked up an unusual looking rock about the size of an egg and put it on his mantle piece in his lounge. A visitor stopped by and in viewing the rock practically went into terminal convulsions. He told the new owner of the farm that the funny looking rock on his mantle piece was just about the biggest diamond that had ever been found. The new owner of the farm said, “Heck, the whole farm is covered with them” - and sure enough it was. The farm turned out to be the Kimberly Diamond Mine, the richest the world has ever known. The original owner of the farm was literally standing on “Acres of Diamonds” and he never knew.

Accelerate your growth.
Hire a coach to help you facilitate this change. If you keep doing what you have always done , you will keep getting the same results. A coach acts as an independent catalyst for change and is an asset to any organisation looking to accelerate their growth.

May 14, 2008   No Comments

10 Killer Ways To Sell Your Back-End Products

A back-end product is a product you attempt to sell your customers after they have recently purchased a related product from your business.

If you’re not trying to sell back-end products to your customers, you’re making a big mistake. It is easier to sell to existing customers than it is to sell to new ones who don’t trust your business yet.

Below are ten killer strategies you can use to sell your back-end products to your existing customers:

1. When you ship people the first product they bought, insert a flyer or brochure for your back-end product in the package.

2. Give customers a free subscription to a customers only e-zine when they buy your product. You could include your ad for your back-end product in each issue.

3. Send your customers greeting cards on holidays or on their birthday. Include a small advertisement inside the card for your back-end product.

4. After people order your first product from your web site, take them to a “thank you” web page and include your back-end product ad on that page.

5. Send customers a free surprise gift after they order your first product. You could attach another ad with the free gift for your back-end product.

6. If you’re selling an electronic product, like an ebook, include your ad for your back-end product somewhere inside the electronic product.

7. Give your customers a free membership into your “customers only” private site. You could include your ad for your back-end product somewhere inside the private site.

8. Contact your customers by phone and ask them if bthey were happy with their purchase. You could tell them about your back-end product.

9. Send your customers a thank you letter by mail or e-mail. You could mention your back-end product somewhere on the letter.

10. Ask your customers if they want to be updated in the future when you have new product offers. You could have them sign up to receive e-mail or snail mail updates.

Your business will have a greater chance of surviving when you attempt to sell back-end products to your existing customers.

August 10, 2007   1 Comment